SMT 111 - Social Media Communication and Human Relationships
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Keywords
Communication , Social Media
Project
LB iLearn Online
Authors
Date Submitted
2015
Material Type
Online Course
Secondary Material Type
Collection
Institution
Linn-Benton Virtual College
Industry Partner
Linn County Parks and Recreational Department - Provided curriculum advice.
License
CC BY
Funding Source
TAACCCT Round 3
Additional Public Access
Abstract
SMT 111 - Social Media Communication and Human Relationships
This course will assist students in developing effective and successful social media marketing campaigns. Students will examine how the choice of social network and social media tools affects the distribution of the message and the audience that is reached. Students will have the opportunity to formulate a social media marketing plan with an appropriate target market using relevant social media channels.
Course Outcomes:
Recognize social networks and their properties.
Explain why people participate in different types of social networks or social media.
Describe the history and development of various social networks.
Understand how personal account setting anonymous accounts, false identities, and multiple identities affect the community formation.
Industry (NAISC)
Management of Companies and Enterprises (55)
Occupation (SOC)
All Occupations (00-0000)
Instructional Program (CIP)
Communications Technologies/Technicians and Support Services (10)
Credit Type
Credential Type
Certificate
Educational Level
1st year Community College or equivalent