BAS 155 - Personal Selling

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Keywords

Personal Selling

Project

Online2Workforce

Authors

Conner, Kelley

Date Submitted

2015

Material Type

Syllabus

Secondary Material Type

Institution

Elizabethtown Community and Technical College

Industry Partner

Elizabethtown Community & Technical College - Review and Support

License

CC BY

Funding Source

TAACCCT Round 2

Additional Public Access

Abstract

This course introduces the professional selling process involving a series of interrelated activities with emphasis on planning and delivery of sales presentations and simulation and role playing of sales techniques. Examines the six selling steps including--prospecting, qualifying, presenting, answering objections, closing, and the after-sale service.

Industry (NAISC)

Developmental Education

Occupation (SOC)

Management Occupations -- Sales Managers (11-2022)

Instructional Program (CIP)

Business, Management, Marketing, and Related Support Services (52)

Credit Type

Credential Type

Associate Degree

Educational Level

1st year Community College or equivalent
2nd Year Community College or equivalent

Skill Level

Quality Assurance Organization