AGEC 250: Agribusiness Sales
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Keywords
Marketing,Sales
Project
Training for Precision Ag Technicians
Authors
Grinsteinner, Kay
Date Submitted
2014-07
Material Type
Secondary Material Type
Institution
Industry Partner
TrueNorth Inc.
Gooseneck Implement
Gooseneck Implement
License
CC BY
Funding Source
Additional Public Access
Abstract
Introduction to the process of agribuiness sales and marketing. Topics include recognizing potential customers and building a positive customer relationship, designing a marketing plan, using marketing and sales databases, and developing a marketing presentation for a food or agricultural product.